A creative sportswear brand for young men and women, and juniors, IKKS brings French fashion to the Middle East. The IKKS-wearer is cheeky and intelligent, with a strong personality. With summer styles inspired by the beaches of the Riviera, the brand’s collection for women includes pullovers with traditional sailor stripes, loosely draped dresses, and tailored shorts. For the men, paisley prints add a flamboyant touch to the soft-touch shirts and jackets, while Bermuda shorts are perfect for sporty boys. The trendy IKKS collections can now be seen in stores around the world, and a number of locations in Saudi Arabia. The brand’s enhancement of traditional styles with creative twists gives it a strong appeal for younger men and women, and places it at the forefront of the fashion industry.